SuperQueen AISuperQueen AI Reserve your crownReserve
Miami, Florida · Built by women, for women

A way out,
before you need
rescuing.

Most safety technology waits for the worst moment, then reacts. SuperQueen starts earlier — an assistant you text like a friend, and an alarm that fits on your keys.

No account. No download. Nothing to install.

SuperQueenonline
I don’t feel safe right now. Cancel the ride.
Done — ride cancelled. I’m staying with you.
Do you want me to call 911?
Call 911 Emergency
Yes.
911 is on the way to Brickell City Centre. I’ve sent Dana your live location.
Stay calm, Queen. I’m right here.

A real exchange, shortened. She answers in the app you already text in.

The pink SuperQueen safety alarm held on its keyring
Protected in Pink

If it does go further,
it fits on your keys.

A 130 decibel siren and a strobe, on a keyring, ready without unlocking anything. The one piece of SuperQueen you can hold today.

$38ships now
  • Siren130 dB — as loud as a jet at takeoff
  • StrobeFlashing light, so it draws eyes as well as ears
  • Size70 mm — about a car key fob
  • PowerRechargeable, no batteries to remember
  • ForWomen, teens and girls, ages 8 and up
Founding Queens & 2026 Global Ambassadors

The women already carrying it.

Not stock photography and not renders — customers and ambassadors who filmed themselves with the alarm in their own homes, cars and yards.

Janelle Monticelle holding the pink safety alarm
Janelle MonticelleGlobal Ambassador
Cassidy Koon with the alarm clipped to her keys and bag
Cassidy KoonGlobal Ambassador
Michele Bauer Gharib in a SuperQueen cap and shirt
Michele Bauer GharibGlobal Ambassador
A Founding Queen holding the alarm in her car
Founding QueenCarrying it daily

“I love this safety alarm!! I feel so safe!! It’s super loud and easy to use. I take it everywhere!!”

Lauryn Wilkinson

“Carrying this makes me feel more confident and protected when I’m out on my own and with kids.”

Masha Slipchenko

“Simple, discreet, and it gives real peace of mind when I’m out and about.”

Yani Malry
Free · No account

Sometimes you just
need a reason to leave.

Safe Exit rings your phone with a call that looks completely ordinary, so you can stand up and go without explaining yourself to anybody.

Press it here and watch how it plays out. It ends on its own.

Plays silently on this page. On your own phone it rings out loud.

9:47 Friday, 14 March Press Ring my phone
to watch it play out
Mom
Incoming call…
Decline Accept

Why this exists

Safety technology has been waiting until it is already too late.

1 in 2

Nearly half of women feel unsafe walking alone at night. Panic buttons help — but they activate after something has already started.

76%

Women perform roughly three quarters of all unpaid care work worldwide, and nearly three times the hours men do.

708M

Women who cannot fully participate in the workforce because of unpaid care responsibilities.

“Women deserve technology that supports them before something happens. Our goal is to design safety systems that feel intuitive, empowering, and integrated into everyday life.”

Shemie Breitenbach · Founder
Coverage

Featured across 200+ USA Today Network publications.

AP News Business Insider The AI Journal The Global Woman Leader SuperbCrew USA Today Network National Law Review The New York Telegraph
Third option

Rather just ask?

Not everybody is ready to buy something or reserve something. If you have a question — about the alarm, the app, becoming an ambassador, or press — send it here and a person answers.

Or call 305-590-8471.

Founding Queen

Get in before the app does.

A one-time reservation for lifetime access, and your name in the record of who backed this first.

$58one-time · transferable · refundable before launch
  • Lifetime access to the app when it launches
  • Early beta, before public release
  • Your name in the Founding Queens Hall of Honor
  • 10% off SuperQueen merchandise
  • Giftable — buy one for someone you worry about